
Win the Holidays and Keep Customers Away from Competitors using trovy
The holiday season should be your biggest win, but for many retailers, it’s where they lose the most ground.
Why?
Because competition is intense, attention is scattered, and shoppers have more options (and distractions) than ever.
If you’re not doing something different to win - and keep - your customers, someone else will.
Most Holiday Strategies Focus Only on the First Sale
Here's how most retailers approach the holidays:
- Launch big seasonal promotions
- Attract one-time buyers (often shopping for someone else)
- See traffic fall off after the holiday rush
Come January and February, stores are quiet, sales soften, and the opportunity to build momentum is gone.
trovy changes that.
Before the Holidays: Create Loyal Gift Shoppers
When customers earn cashback before the holiday rush:
- They already have value tied to your business
- That makes your store the logical place to do their holiday shopping
- It keeps them from drifting to competitors as peak season ramps up
You’re not just bringing them in once — you’re retaining them through the most important months of the year.
During the Holidays: Fuel Repeat Visits After the Rush
When customers earn cashback during the holidays:
- Even if they’re buying gifts for someone else, they’re earning value for themselves
- That value gives them a reason to return — even after the holidays
- You drive traffic in January and February, a time when most stores slow down
You’re not just making the most of your busiest weeks — you’re extending the value of every sale.
Cashback that drives behaviour - not just discounts
Discounts are easily forgotten. Loyalty programs often take too long to pay off.
Trovy’s cashback system is different:
- It gives customers a real reason to return
- It builds spending equity that they don’t want to leave behind
- It helps protect your brand from competitors — without eating into your margins
You already invested to get the customer in the door. trovy gives them a reason to walk back through it.
Real Results: Merchants See 12x+ Return
A Toronto-based retailer using trovy over the summer saw a 12x return on their cashback investment.
Why? Because shoppers kept coming back — not months later, but in the weeks that followed.
That’s the power of giving customers a reason to return that actually matters to them.
Takeaway: If You Want to Win the Holidays, You Need to Offer Unique Value
trovy helps retailers turn high-traffic months into long-term growth — by giving shoppers a reason to come back.
You don’t need to discount deeper. You don’t need to run more ads.
You just need to give your customers a reason to return — before your competitors do.
Join trovy now, grow your sales, and retain your shoppers.
And if it doesn’t deliver? You don’t pay.
Book a call to get started today!
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